LET THE JOYRIDE BEGIN::

In an effort to expand upon an already impressive array of media accomplishments, the Interland Company and Dubious Honor have formed Joyride productions.

"Joyride is an opportunity for Peter and myself to explore an area of mutual interest and create media packages that tap in to our individual strengths," says Ben Keller of Dubious Honor, "It'a an ability to create programming and media on a level that we aren't able to with our individual companies."

"And along with that," adds Peter Interland of the Interland Company, "It enables us to deliver marketing packages to our clients on a level that exceeds their expectations."

Joyride's first venture is a series of adventure travel documentaries, with attendant print articles and podcasts. And it's much more than the final project for Joyride. Production on projects arer another opportunity for exposure. Blogs and real time missives and viral communications are all par for the course.